I happened to be in town for a meeting last week and on the way to my destination I noticed a person wearing a large bird costume standing out the front of a multi-level car parking lot. The bird was pointing to a large easy to read sign that stated “$17 early bird parking”. Next…
Tag Archive: marketing
Being first doesn’t necessarily make you a winner
Sony had pioneered the transistor radio in the 1950s, setting out to create what was considered an impossible feat at the time. It seemed completely unimaginable when the average radio was so large that it was considered to be a piece of furniture that Sony could create a transistor based pocket sized radio and when…
How valuable are you to your customers?
My daughter just turned one year old today. As I look at her play with her toys I sit in amazement at how much she resembles my wife in some of her little ways and me in other ways yet, despite that, she is neither my wife nor I. Precious is the word that comes…
